About DiSMark-2024

Digital and social marketing have evolved beyond promotional strategies to encompass social, responsible, and sustainable marketing principles. In today's interconnected world, businesses are utilizing digital platforms to engage with customers in more meaningful and socially conscious ways. Social marketing focuses on using digital channels to influence behaviours that benefit individuals and communities, promoting well-being and social good. Responsible marketing ensures that these practices are ethical, transparent, and respectful of consumer privacy and preferences. Sustainable marketing goes a step further by integrating eco-friendly practices, emphasizing the importance of environmental stewardship in marketing strategies. Together, these approaches create a holistic framework where digital marketing not only drives business success but also contributes positively to society and the planet.

The International Conference on Digital and Social Marketing provides a global platform which is the integration of social responsibility and sustainability into marketing practices. We foresee a future where digital marketing not only promotes business growth but also contributes to the well-being of society and the preservation of our planet. By encouraging Speech, research, and collaboration, we aspire to inspire a new generation of marketers committed to ethical, transparent, and eco-friendly practices that connect with consumers and communities worldwide.

Important Dates

Opening of Paper Submission site : 31st July, 2024
Last Date of Paper Submission: 5th October, 2024
Notification of Acceptance/Rejection: 31st October, 2024
Camera Ready Submission: 15th November, 2024
Last Date of Registration: 28th November, 2024
Date of Conference: 14th -15th, December 2024

Key Review Policy

1. All submitted papers MUST be written in English.
2. Any submission must not have been, or will not be published elsewhere or submitted to another conference before the review notification date of this conference.
3. All submissions will be peer-reviewed based on originality, technical quality and presentation.
4. To complete the paper plan in advance and expand the scale of the meeting, DisMark-2023 encourages you to recommend more manuscripts.
5. Article repetition rate cannot be higher than 15%, otherwise it will be rejected directly.
6. If you have a brilliant contribution in Information and Communication Technology area, and willing to serve as a TPC/Keynote Speaker, Please send your CV via email.
7. If your university is willing to serve as the conference co-organizer, please contact directly.
Download: CFP | Invitation | Template Description

COMMITTEE

Prof. Dr. Jochen Wirtz
Honorary Chair

“Professor Jochen Wirtz is Vice Dean, MBA Programmes and Professor of Marketing at the NUS Business School, National University of Singapore (NUS).”

Prof. Dr. B.K.Mohanty
General Chair

“Dr. B.K.Mohanty is a Professor in the Decision Science Group at Indian Institute of Management, Lucknow, India. He received his M.Sc in Mathematics, from Berhampur University, Orissa, India and PhD in Operations Research, from IIT Kharagpur India.”

Prof. Monica Bianchini
General Chair

“Prof. Monica Bianchini received the Laurea cum laude in Mathematics and the Ph.D. degree in Computer Science from the University of Florence, Italy, in 1989 and 1995, respectively. ”

Prof. Dr. Srikanta Patnaik
Publication & Program Chair

“Prof. Srikanta Patnaik is Director of I.I.M.T., Bhubaneswar, India. He has received his Ph. D. (Engineering) on Computational Intelligence from Jadavpur University, India in 1999.”

Jesús García de Madariaga
Program Chair

“Jesús García-Madariaga is a Full Professor in Marketing at the Faculty of Economics and Business Sciences of Complutense University in Madrid (Spain).”

Dr. Manoj Kumar Dash
Program Chair

“Dr Manoj Kumar Dash, He had published more than 76 research paper in various journals of International and National repute.”

Dr. Anil Kumar
International Advisory Committee

“Dr. Anil has been associated with teaching and research. Prior to joining London Met, he was a post-doctoral research fellow in the area of decision sciences at the Centre for Supply Chain Improvement.”

Prof. Dr. Uma Sankar Mishra
Technical Committee Chair

“Professor and Head (Dept. of Management) and Dean (School of Commerce and Management, School of Engineering & Technology), Central University of Rajasthan. ”

Prof. Dr. R. N. Subudhi
Organising Chair

“Prof. Subudhi is presently a Senior Professor in the area of Quantitative Methods – Decision Sciences, with over 33 years of teaching experience at University level.”

Prof. Dr. Pramod Kumar Prusty
Organising Chair

“Prof. Pramod Kumar Prusty is the Dean Academics of IIMT, Bhubaneswar, Odisha, India. He has received his Ph.D degree from Utkal University, Vani Vihar on Accounting and Finance based topic.”

Prof. Rahul Pratap Singh Kaurav
Programme Co-Chair

“Dr. Rahul Pratap Singh Kaurav is presently Professor of Marketing at Fore School of Management. His teaching and research interests include Marketing Management, Services Marketing, Research Methodology,..”

Prof. Dhananjaya Sarangi
Finance Chair

“Dhananjaya Sarangi is a Professor of Computer Science and Applications of Interscience Institute of Management and Technology (IIMT), Bhubaneswar,Odisha since April 2019.”

Eng. Bin Hu
Finance Co-Chair

“Bin Hu engineer and a counsellor at Changsha Normal University, ACM Member, IEEE Member, he is the guest editor of EI-indexed journals.”

Prof.(Dr.) Jagamohan Pattanayak
Student Symposium Chair

“Prof Dr Jagamohan Pattanayak is a prolific writer, poet and accomplished researcher. He has 8 research publications in National & State journals. ”